Case: Crypto Profit
About the project
The first launch of a crypto expert product. The difficulty was the lack of a platform for launching campaigns and the absence of preliminary statistics. That is, we had to test everything from scratch.
Set goals:
- Prepare the website and social networks for launch
- Get traffic at a low price and reach the payback of advertising
What was done:
- Different funnels and target audience tested
- Finding a working "nexus"
- Scaling campaigns to the required scope
Result:
- Number of leads: 1371
- Lead price: 2.5$