The business challenge
A trading and cryptocurrency blogger wanted Instagram subscribers and a subsequent course launch. The content was in Chinese, so advertising geography followed the audience’s language.
What we did
The team created ads for subscriber acquisition and worked separately on course registrations. The source distinguishes a $200 daily blog budget from a $15,000 monthly course-launch budget.
Results reported in the original account
The original account reports a subscriber cost reduction from $7 to $4 and 2,000 registrations for the first launch.
