META ADS / Historical project

Landscaping stone: three enquiry paths

A landscaping-stone supplier needed a flow of enquiries. The project compared destinations for those enquiries, rather than only comparing individual advertisements.

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Original project image: Landscaping stone: three enquiry paths

LEADGEN / 05

The business challenge

A landscaping-stone supplier needed a flow of enquiries. The project compared destinations for those enquiries, rather than only comparing individual advertisements.

What we did

The team built a landing page and an Instagram Direct sales journey. Ads led to the website, Direct and a lead form, using video, static ads and promotional offers. The source states a $3,000 monthly budget.

Results reported in the original account

Reported enquiry costs were $3–6 in Instagram, $5–7 on the website and around $7 through a lead form.

LEADGEN / NEXT STEP

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A similar industry still needs its own strategy. Let’s discuss your product, budget and enquiry journey.

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Landscaping stone: three enquiry paths

The business challenge

What we did

Results reported in the original account

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